Expertise in supply chain management, retail operations, and building strong, customer-centric brands. Passionate about sustainability, clean beauty, and driving industry innovation. Committed to delivering long-term growth, shareholder value, and impactful brand experiences in an ever-evolving market.

Prior to his current role as Sales & Marketing Director in Blue Ocean Partners Vietnam, Lam served as the Head of Planning on the agency side, where he spearheaded numerous successful campaigns, expertly integrating Above The Line (ATL) and Below The Line (BTL) strategies. His comprehensive understanding of market dynamics and consumer behavior enables him to craft innovative solutions that resonate with audiences and achieve tangible business results.

With nearly a decade of experience in managing and executing brands and marketing campaigns in Vietnam, Kim Ngân currently serves as a Brand Manager at Blue Ocean Partners Vietnam. In this role, she is responsible for guiding strategic direction and driving the growth of Blue Ocean’s personal care brands, empowering them to expand and achieve greater success in the Vietnamese market.